Resume | Trendsetting, Award-Winning, Accredited PR Pro
In a little more than 10 years Brandi Williams has amassed an impressive list of accomplishments as a strategic public relations consultant. She earned her Accreditation in public relations from the Public Relations Society of America; has contributed to national public relations publications, including PR News and PR Tactics; and has been invited to present at conferences. Her results-oriented approach has gained her respect from industry professionals, corporate executives and community representatives from Charlotte (NC) to Chicago. A graduate of the University of North Carolina’s prestigious School of Journalism and Mass Communication, the combination of Brandi’s education and experience in the community relations, non-profit, government, and lifestyle industries has established her as an expert in media and multi-cultural relations and lifestyle brands.
But just who is Brandi Williams, APR?
- Bicentennial baby born too late for a career as a fist-in-the-air social activist
- Classically-trained, Accredited public relations professional that has crafted strategic, creative and non-traditional public relations campaigns for government, corporate and individual clients, including the Grammy-award winning soul artist Anthony Hamilton; the Get ‘Em Girls; NFL free agent Vonnie Holliday and urban retailer DTLR; The Coca-Cola Company; Cary Mitchell Designer to the Stars
- Former stringer reporter for African American and indie newspapers in North Carolina who has taken these experiences and used them to develop public relations plan that connect with diverse audiences
- Believer in the philosophy of “the emotional connection,” which says people connect with their environment emotionally; and uses this philosophy often to connect clients with their audiences
- Self-proclaimed social media junkie who has indulged enough to know the advantages and disadvantages of social media for corporations and individuals
- Hip-hop enthusiast whose stage moniker would be Miss B (a childhood nickname) if she could rhyme
- Respected professional known to produce for her ability to "make it happen"
Writing links
Black Exploitation TV: Is BET's programming bad news for the black community?
Cleaning Up Black (Entertainment) Television
What they are saying about me:
Brandi Williams is great to work with because she gets the job done.
~ Mark Price, Reporter
The Charlotte Observer
The mark of a top-rate PR practitioner is best characterized by their ability to deftly balance a genuine love for the craft with proven skill and creative sense. Brandi North-Williams personifies these qualities. Having worked alongside her, I can attest to her strategic vision, media savvy and resourcefulness. She gets it done and delivers bottom-line results – regardless the challenge or late hour. What I found most intriguing about Brandi's range is her ability to bridge traditional PR logic with innovative new media technology. More importantly, she accomplishes this while maintaining a firm grasp of PR 101: actively building and maintaining good relationships with her endearing smile and winning attitude.
~ Dell Jackson
Public Relations Consultant
We really think you have what it takes to go all the way. We believe in you and your firm (studio b) truly. Give my best to your family and team.
~ Grammy-award winning soul artist Anthony Hamilton
You all have done for us what our other publicists couldn’t. We are riding with y’all until the wheels fall off this thing.
~Shakara Bridgers
vice president of Subira Publishing, co-author of The Get ‘Em Girls Guide to Unlocking the Power of Cuisine: A Sassy Girl’s Cookbook, The Get 'Em Girls Guide to Planning the Perfect Party and owner of Mogulista, Inc.
I was at dinner with one of my friends, who happens to be a reporter for the Observer, and we were swapping "war stories" about reporters and PR types, and the city came up, and she actually called you out by name as one of the best PR types the city has. She said not only do you come up with great, creative ideas, but you also are one of the most forthright and "transparent" of the city PR people when dealing with problems or controversial topics. That gives you very high marks in my friend's book.
~ Rebecca Anderson, Vice President for Marketing and Community Relations
Queens University Charlotte